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Partnership & Brand Activation Associate

Role/PositionPartnership & Brand Activation Associate
LocationJohor Bahru
DepartmentMarketing

About The Role:

This role supports INFINITY8’s brand visibility and partnership growth by assisting with partnership research and outreach, supporting in-house brand activations, and coordinating influencer and digital campaign logistics. The position plays a key role in execution, documentation, and cross-functional collaboration to ensure successful activation delivery.

Job Responsibilities:

1. Market & Partner Research
– Conduct market research to identify potential partnership and collaboration opportunities aligned with INFINITY8’s brand and audience.
– Build and maintain a structured database of corporate, affiliate, and community leads.
– Analyse potential partner profiles based on industry relevance, brand fit, and mutual value.


2. Outreach & Relationship Management Support
– Prepare outreach materials including email templates, partnership decks, and briefing documents.
– Assist in scheduling discovery calls, meetings, and follow-ups with prospective partners.
– Maintain accurate records of outreach activity and partner status in CRM tools.


3. Proposal & Contract Assistance
– Assist in drafting initial proposals, partnership outlines, and agreement documentation.
– Support internal reviews and collaborate with senior team members to align on partnership terms.
– Track contract progress and ensure timely document management and version control.

4. Brand Activation & Event Support
– Coordinate on-site logistics including setup, teardown, vendor liaison, and supplies preparation within INFINITY8 spaces.
– Prepare activation schedules, manage event tools and assets, and ensure on-time execution.
– Process invoices, purchase orders, and basic budget tracking related to partnership or event activities.

5. Influencer & Campaign Coordination
– Compile and maintain a list of relevant micro-influencers and local advocates.
– Support influencer onboarding by preparing briefing packs and tracking deliverables.
– Coordinate content capture on‐site (photo/video) and manage asset hand‐off to internal or external production teams.

6. Cross‐Functional Collaboration
– Work closely with Marketing, Operations and Sales teams to ensure seamless event delivery.
– Participate in team meetings, status updates, and post-mortems to optimize execution and communication flow.

7. Reporting & Operational Support
– Collect and document partner and attendee feedback for ongoing program refinement.
– Maintain organized archives of proposals, contracts, budgets, and activation post‐mortems.
– Support ad-hoc administrative needs across the Marketing team.

Qualifications:

Bachelor’s degree in Marketing, Communications, Business, or a related field

Experience & Skills:

  • At least 1–2 years of internship or full‐time experience in marketing, partnerships, business development, events, or related roles.
  • Proficiency in Microsoft Office or Google Sheets for managing event budgets, reports, and campaign tracking.
  • Familiarity with CRM tools (e.g., HubSpot, Salesforce) is a plus.
  • Excellent written and verbal communication; able to draft clear emails, presentations, and briefs.
  • Strong interpersonal skills for liaising with vendors and internal stakeholders.
  • Highly organized, detail‐oriented, and able to manage multiple tasks under tight timelines.
  • Proactive problem‐solver with a willingness to learn and adapt in a fast‐paced environment.
  • Team player who embodies INFINITY8’s mission of community and collaboration.
  • Willingness to travel occasionally to Kuala Lumpur and/or George Town for on‐site activations.

** This role may require occasional travel to execute brand activation campaigns, attend partnership meetings, and explore new collaboration opportunities.

Job Specializations: Marketing
Qualifications: Bachelor’s Degree
Job Type: Full Time

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